Note From the EditorFor those of you who are used to a few people carrying out Google-led desk research to explore a weighty topic, may we offer you our latest Research Report. To get a better understanding of Ctrip, we sent Senior Research Analyst Jared Wein to China for a week to meet with the company's executives — including its CEO — as well as competitors and travel industry experts.
Combined with our already deep knowledge of the brand, this long-distance field trip gave us the insight you'll find in our deep dive into the rapidly growing travel booking giant. — Jason Clampet, Editor-in-Chief |
No comments:
Post a Comment