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Thursday, June 29, 2017

Homesharing Innovation For Female Travelers + Laptop Ban Could Go Away + Hotel Experts Talk Design

June 29, 2017 View in browser

Note From the Editor

In several stories we published today about hotels, restaurants, meetings and solo female travelers, a customer experience theme is top of mind. In our Skift Backstage Podcast, the founders of Mr. and Mrs. Smith and also Design Hotels address the curated and design-focused needs of the new guest in boutique hotels. The wish lists aren't too different on the restaurant scene, where Resy's CEO discusses how technology can help nurture immersive dining experiences. On a B2B level, Atout France brought on an influencer to ratchet up the engagement and experiences of event planners.

Big brands, though, have mostly ignored the sometimes-wrenching experiences of solo female travelers. But, in a story today, we show how one of the smaller homesharing sites, Overnight, got creative in forming a partnership to engender trust and improve the experiences of women traveling on their own. We need to see more of that.
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Top Stories
Female Travelers Finding Creative Solutions in Homesharing Economy
Solo female travelers often pay more to be safe on the road. Paying less for safety is certainly novel, and if Overnight can get enough female-friendly listings onto its platform, that could be promising.

Airline Laptop Ban Will Be Relaxed if Additional Security Measures Are Achieved
Despite the big talk about enhanced screening, this is a retreat by the U.S. and a win for airlines that pushed a more strategic approach to security.

Skift Backstage Podcast: What Next-Level Hotels Have in Common
Listen for insight on the trends, design choices, and amenities that help hotels stand out.

France Tests Social Media Influencer Strategy to Engage Meetings Industry
Lots of destinations work with influencers to drive leisure traffic, but France's national tourism board is among the first to contract a meetings and events specialist to engage conference planners. This should inspire other countries and cities to try the same because it positions them as digital innovators to younger audiences.

Chefs+Tech: Resy's CEO Talks the State and Future of In-Restaurant Technology
No longer just a reservations startup, Resy has emerged as a thoughtful leader in restaurant tech. Expect a lot more as they continue to work with top-tier partners like Union Square Cafe to develop hospitality technology that quietly powers guest experiences.

Events Industry Joins the Influencer Trend — Meetings Innovation Report
More convention bureaus like Atout France should adopt an influencer campaign strategy to drive a higher level of digital engagement around both industry and non-industry events.
Still Popular
Designing an Airline Seat From Scratch Is Not as Easy as it Looks
Building a coach airline seat is not like creating home furniture. Building stuff for aircraft is remarkably complicated. We got an inside look recently at the production center for an aircraft seat maker. Here's some of what we learned.

International Tourist Spending in U.S. at Record High Heading into Summer
We won't call it a Trump bump but we do see some kind of increase occurring in international visitor spending so far this year. But spending seems to be down since February. The Summer travel season should provide more clarity.

Lastminute.com Group CEO: We Consider Ourselves a Media Company
It's clear from his answers that Fabio Cannavale will keep looking to buy more companies. He thinks there are plenty of companies for sale and he's got some cash on hand.
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