Golf-Hotel-Resorts AND CASINO News: Southwest Is Flying to Hawaii + Snapchat’s Booking Idea + Don’t Pander to Millennials

October 12, 2017

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Note From the Editor

Snapchat, the popular photo sharing site that's yet to deliver any real return on investment to any of its advertisers, has a new idea about how to make money: Now you can book something based on your location and what you've shared. Travel brands should pay attention, not because Snapchat will eat their lunch, but because they will point them to what consumers want to do right now. Consider them the bloated IPO lab rats of consumer behavior.

If you want more information to act on, look at our story about Delta Air Line's most recent earnings. The airline illustrates why it's cheapest fares aren't really fares it wants to sell. That's good, too, because passengers really regret buying them. We hope that we are approaching the point where "Cheap" is not automatically "good."

— Jason Clampet – Editor-in-Chief

Five Ways Companies Can Motivate Travelers to Stay In-Policy [SPONSORED]

The messaging app bets it can leap into becoming a platform for discovering places and hotels. Odds are against the company. But odds are in favor of visual-first search becoming widespread.

Southwest Airlines Pulls the Trigger and Will Fly to Hawaii as Soon as Next Year

After years of hinting, Southwest will finally fly to Hawaii. This is good news for passengers, as fares may fall — if only slightly. Other airlines won't want to let Southwest win too much market share.

Opinion: Smart Hotels Don't Pander to Millennial Desires

In an age of Permanxiety, there exists an opportunity for old, classic, elegant hotels to be newly relevant. High-touch and anti-digital is newly cool (for some).

Delta Doesn't Actually Want Anyone to Buy Basic Economy

Delta has a message for passengers who don't like Basic Economy fares: Trade up and buy a better product.

Black Millennial Travelers Plan Trips Around Safety and Acceptance

New data suggest that black travelers make decisions based on safety and acceptance, but should black travelers have to pay more than their white counterparts for those benefits?

How Augmented Reality Will Impact Meetings and Events

Move over virtual reality, there's a new reality taking over at meetings, conferences, and events. Augmented reality has the potential to change the way people see events — literally.

It is easy to see why Lufthansa, which sells flights and ancillary services, would be interested in blockchain. Airlines, hotels and tour operators might be able to use blockchain to dramatically reduce their distribution costs. At this stage, it is hard to tell how close this is to being a reality, and how fearful online travel agents and others should be.

Hurricane-Spared Caribbean Islands Are Preparing to Welcome More Cruise Ships

The cruise industry in the Caribbean quickly pivoted as it headed into its busiest season. While cruise lines might be able to scrape by relatively unharmed — it's easy to change ports when something goes wrong — the negative impact on destinations missing out on cruise sailings will be felt for years.

The New Luxury Vacation Is Crunchier and Quieter

As guests seek personalization, authenticity, and experiences outside their daily grinds, these well-designed outdoor lodges hit a sweet spot by maintaining a low profile that appeals to their customers' underlying desire to disconnect.

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