The hotel and golf course owners, the restaurateurs, the cruise line operators and everyone else making money up and down the tourism economy in Bermuda owe a bit of gratitude this week to an openly gay, former cricket player named Maryellen Jackson and the advocates at OUTBermuda. They were the ones who sued to overturn a same-sex marriage ban, which carried huge implications for tourism. A court ruling on Wednesday overturned that ban, as Skift's Dan Peltier first reported. "The ruling is significant in that it underscores how a same-sex marriage ban is no longer acceptable to many travelers – LGBTQ or straight – and the potential consequences for tourism of rolling back progress," Tourism Reporter Peltier wrote.
The court has pushed Bermuda back onto the right side of history, returning the focus to the more progressive gay rights policies the island had in place when the ban came along. Now it's time for the Bermuda Tourism Authority, headed by its openly gay CEO Kevin Dallas, and all the people of Bermuda to do more to speak directly to the LBGTQ community to make them feel welcome.
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