New Report: How Technology is Disrupting the Multibillion Dollar Meetings Industry

Skift Travel Intelligence Email not displaying correctly? View it in your browser. September 4, 2018 Sign Up  Advertise We're publishing a new report in collaboration with Cvent: How Technology is Disrupting the Multibillion Dollar Meetings Industry, exploring how hoteliers are embracing digital transformation to create direct relationships with meeting planners, optimize the sales, marketing and sourcing process, and lower the overall cost of group acquisition. Hoteliers are increasingly embracing digital transformation to market themselves more effectively to group planners in the face of mounting pressures coming from every angle of the meetings industry. Today, for example, hotels are hampered by the rising costs of meeting and event group acquisition. At the same time planners are facing these increasing expenses throughout the event lifecycle, their budgets remains relatively flat. To combat this, planners need new ways to source hotels that will help them save time and find the most suitable properties for their specific needs.  Download Now In this report: How digital transformation is revolutionizing the meetings industry, and helping hotels to foster a more direct customer relationship How hoteliers and planners are striving to optimize different parts of the event lifecycle using online tools The economic and human benefits of shifting towards digital marketing platforms Why the convergence of on-demand small meetings and corporate travel is important for hoteliers Don't miss our upcoming webinar, How Technology Is Disrupting the $565 Billion Meetings & Events Industry where we'll discuss these trends with top executives from Kimpton Hotels and Cvent Hospitality Cloud. Register now! This content was created collaboratively with our sponsor:     Connect:        For Gmail users: If you are using the tabbed inbox, newsletters may be pushed to the 'Promotions' tab. To get updates from Skift direct to your primary inbox, drag and drop this email to that tab. You are receiving this because you subscribed to Skift's Daily Newsletter and relevant messages from our partners. Facebook   Twitter   LinkedIn   Copyright © 2016 Skift, All rights reserved. Our mailing address is: Skift 145 W 30th Street New York, NY If you'd like to unsubscribe from this email, click here  |  If you'd like to receive fewer emails, click here