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Thursday, June 1, 2017

Friend, BLHS2017 and BoHos video highlights, Airbnb web traffic surge, OakNorth funds London boutique hotel project and more

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Video: Boutique and Lifestyle Hotel Summit 2017 highlights
Video highlights from the 2017 Boutique and Lifestyle Hotel Summit in London, including the inaugural BoHos - the Boutique Hotel Guest Experience Awards. See more...



Airbnb has more web traffic than any other hotel brand or OTA

US: Recent data from SimilarWeb has shown the startling rise in web traffic to Airbnb's site.



OakNorth is lender on L'Oscar project in central London

UK: Challenger bank OakNorth has completed a loan of £21 million for the development of the 40-bedroom L'Oscar in Holborn.



Croatian island to get new boutique hotel in 2018

Croatia: A boutique hotel with a rooftop infinity pool is to be built on the island of Krk next year.



New owner for Wellington's Ohtel

New Zealand: Village Accommodation Group has completed the acquisition of the Ohtel on Wellington's Oriental Parade.





Traffic report

 
The latest stats showing that Airbnb now gets more web traffic than any hotel site or OTA are truly sobering for anybody in the hospitality industry.

I can still remember just a few years ago when the majority of a hotel conference audience, when asked for a show of hands, hadn't even heard of Airbnb. And even now I occasionally hear owners or operators saying that Airbnb isn't a threat to them. For those people I have just three words. Yes it is.

Airbnb now has more visitors to its site than Booking.com, Hotels.com, Marriott or Hilton. And its visitor numbers for Q1 2017 were up 31 per cent - nearly a third - on the same period the previous year.

It is not sitting on its laurels either, constantly launching new initiatives to gain market share in every element of the travel sector, whether that be by beefing up its business travel offer or forming alliances with national tourist boards.

In my opinion, Airbnb has been the single biggest disruptive influence on the travel industry in the last 50 years and hoteliers need to get their heads out of the sand and look at how they can best work alongside the sharing economy platforms.

Boutique Hotel News was delighted to attend the recent Phocuswright Europe conference in Amsterdam. Click here to see a video interview with Airbnb's managing director EMEA, Olivier Gremillon.

We'd like to hear from hoteliers with experience of listing rooms on Airbnb and similar for a future article on Boutique Hotel News. If you'd like to contribute, please email george@boutiquehotelnews.com.

George Sell, editor, Boutique Hotel News


Event review: 2017 Boutique and Lifestyle Hotel Summit

BHN looks at the highlights and key learnings from the 2017 Boutique and Lifestyle Hotel Summit.


Castle Leslie Estate - growing a heritage hotel business

This month, Castle Leslie Estate in Co. Monaghan, Ireland, celebrates its 25th anniversary. Fionnuala Bland looks at the changes it has seen in a quarter of a century.






July 12-13 2017
London

November, 12-13 2017
Dubai, UAE
March 2018
London
Date tbc
April 2018
New York City
Date tbc

May 2018
London
Date tbc


EDITORIAL

George Sell. 
Editor,



+44 (0) 208 340 7989
George@boutiquehotelnews.com

ONLINE SALES, CONFERENCE 
AND EXHIBITION

Katie Houghton

Head of Sales

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International Hospitality Media is the premier specialist in online publishing; conference, exhibition and events, and advisory services for niche growth sectors of the hospitality industry. The company publishes two industry-leading b2b websites - BoutiqueHotelNews.com and ServicedApartmentNews.com, which keep their respective sectors up to speed with news, comment and opinion.

Our conference experience spans three continents and covers high growth segments including boutique, lifestyle and hybrid hotels, serviced apartments / aparthotels and extended stay, and vacation rental. Our events are renowned for their intense focus and attract quality industry leaders, brands and independents, providing unparalleled networking and learning opportunities. We also organise bespoke educational events and investor breakfasts to bring owners, operators and investors together.

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