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Tuesday, December 5, 2017

Jumeirah's New Lux Brand + Inside Skift Take Studio + Australia's Long-Haul Opportunity

December 5, 2017 View in browser

Note From the Editor

Earlier this year, we interviewed some of travel's top leaders on stage at Skift Global Forum to talk about the big issues of the day. We also got to spend some extra time with them backstage in our Skift Take Studio, where they weighed in on the big trends of 2018 and whatever else was on their minds. The first of our stories featuring those interviews is out today; the rest will follow in the coming weeks.

In addition to the new Skift Take Studio series, we also have our first Gateway contribution from Australia, examining the potential impact of new direct flights between Australia and Europe that kick off in a few months. The world grows ever more connected. We will keep telling the story of the ways travel makes that possible.
How Emily Fischer, Founder of Haptic Lab, Uses Design to Drive Positive Change [SPONSORED]
Sponsored by The Unbound Collection by Hyatt™
Through her design studio, Haptic Lab, Emily Fischer seeks to bring about transparency, simplicity, sustainability and consciousness in the way products are created and designed.
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Top Stories
Launching Skift Take Studio Series 2017
Discover what travel's top innovators have to say about the industry in short, exclusive interviews from this year's Skift Global Forum.

Australia's New Long-Haul Service to Europe Could Be Just the Beginning
A new direct route will change traveler habits on Australia's west coast and may deliver more market share to Qantas. But, more importantly, it looks set to herald more ultra-long-distance connections between Australia and Europe.

Jumeirah Hotels Is Launching a New Lifestyle Brand in Early 2018
Brand proliferation continues, but we wonder: Will there be a point where there are simply just too many hotel brands out there? Or have we already reached it?

Travel Buyers Spend Less on Five-Star Hotels and More on Sharing Economy
As more affordable sharing economy, serviced apartment, and mid-scale hotel options have become popular with business travelers, high-end hotels have taken a hit.

Marriott CEO Sees the Line Between Leisure and Business Travel Blurring
Marriott recognizes that business travelers want more than just fast Wi-Fi, convenient locations, and flexible cancellation policies. CEO Arne Sorenson is right to be considering the kind of emotional experience the hotel company is delivering to road warriors.

Air Canada Adds Free Wi-Fi for Elite Travelers — Business of Loyalty
Elite frequent flyers have been pining over free Wi-Fi for some time and Air Canada finally delivered. But the free connectivity will come at a cost to other benefits.
Business of Dining Out
Almost 10,000 hospitality and restaurant professionals are reading our twice-weekly Skift Table Newsletter. Don't miss out: Subscribe now.
Vegan Restaurants Move From the Fringe to the Spotlight
Consumers' demand for organic, locally sourced dining is giving rise to restaurants that specialize in a particular food philosophy, showing others what it's like when your operations match your marketing.

Secret Ingredient: Buffalo Wild Wings' Faster, Smaller and Cheaper Brand
Amid its year of change, Buffalo Wild Wings has maintained strong branding built on wings, sauce, and sports. Concepts may evolve, but this brand's ethos runs deep.
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Allegiant Air Agonizes Over New Routes for Months or Even Years

Google Hotels Revamps Mobile Features as Its Ambitions Expand

American Airlines Cracks Down on Smart Luggage With Built-In Batteries
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