With the maturation of Airbnb and rapid adoption of alternative accomodation models, we're seeing an era of changing consumer behavior that has the power to permanently alter the vacation rental space. The critical piece tying everything together? The technology powering the entire ecosystem.
Skift Research dives deep into the different components of the vacation rental technology stack in our latest report. How can vacation rental operators use software to drive sales? How do different types of operators know what technology stacks they truly need? We developed three unique vacation rental operator personas — the Hobbyist, The Mom & Pop Operator, and the Hotel 2.0 Property Manager — to answer these questions and more.
What You'll Learn:
- An exclusive sneak peek of survey data from our Skift Research 2018 High-Income Traveler Survey
- How software can help vacation rental operators drive sales
- Three unique vacation rental operator personas with different business goals and technological needs
- Which tech solutions are creating operational efficiencies for a fragmented market
- Why there could be a convergence between vacation rental and hotel technology
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