New Skift Report: E-Commerce Fraud Protection for Travel Brands

Skift Travel Intelligence Email not displaying correctly? View it in your browser. May 15, 2018 Sign Up  Advertise We teamed up with Riskified to take a closer look at the hidden costs of travel e-commerce fraud and provide a strategy for how to address it in our report, E-Commerce Fraud Protection for Travel Brands. Digital purchases make up a critical and growing share of travel industry revenue. But a growing problem threatens to destroy the industry's hard-won digital gains: e-commerce fraud. As companies try to prevent this fraud, the strategies they use often make the problem worse, relying on outdated systems that increase the number of "false declines," legitimate purchases wrongly rejected due to suspected fraud. In the face of these challenges, today's best-in-class travel brands are turning to machine learning to help them solve this complicated fraud challenge and boost their revenue in the process. Download the Report In this report, you'll learn:  Why current fraud systems used by most travel businesses end up costing more money than they are designed to save More about the unique challenges related to travel consumer purchase habits that complicate fraud detection efforts Why travel organizations are adopting machine-learning systems to improve their fraud detection and prevention efforts What businesses stand to gain by adopting a machine-learning approach to fraud prevention This content was created collaboratively with our sponsor:    Connect:        For Gmail users: If you are using the tabbed inbox, newsletters may be pushed to the 'Promotions' tab. To get updates from Skift direct to your primary inbox, drag and drop this email to that tab. You are receiving this because you subscribed to Skift's Daily Newsletter and relevant messages from our partners. Facebook   Twitter   LinkedIn   Copyright © 2016 Skift, All rights reserved. Our mailing address is: Skift 145 W 30th Street New York, NY If you'd like to unsubscribe from this email, click here  |  If you'd like to receive fewer emails, click here